Ep 95 | MaryRuth Ghiyam

Written By Yasmin Nouri

From $700K in Debt to $100M in Revenue Wellness Empire

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MaryRuth Ghiyam is the founder & CEO of MaryRuth Organics, a family-friendly wellness brand offering over 130 high-quality, vegan, non-GMO vitamins and supplements. 

MaryRuth began her personal journey into the health and wellness space after the unexpected passing of her brother and her father, as well as her mother’s diagnosis of two benign brain tumors.

While working as a health coach in 2013, MaryRuth struggled to find supplements to recommend to her clients that were easy-to-take and didn’t make them nauseous on an empty stomach. She made a small batch of a sugar-free Raspberry Liquid Morning Multivitamin and the rest is history. 

MaryRuth went from $700,000 in debt to creating a $100+ million wellness company  – before taking on any investors – and is on a bold mission to show how micro-actions can give you the momentum to move forward every day.

We talk to MaryRuth about her biggest tips for overcoming adversity and how she got herself out of debt & gained financial freedom. We also touch on the power of time blocking to organize your life and how MaryRuth built a highly profitable wellness empire without any prior connections in the industry, plus so much more.

Show Notes:

  • Advice for women feeling constrained by their circumstances: keep moving forward! [2:38]

  • Insight into MaryRuth’s childhood and the losses that informed her wellness journey. [4:50]

  • The experience that shifted her perspective on the value of financial independence. [6:37]

  • Some of the realizations that MaryRuth had about debt management. [11:22]

  • The importance of building confidence in yourself and proper time management. [16:46]

  • How MaryRuth's clients inspired the idea for her first liquid vitamin product. [19:23]

  • How the decision to marry her husband impacted her life (and her business!) [22:31]

  • Structure creates freedom; how time blocking keeps MaryRuth anchored. [29:10]

  • Time blocking tips: be realistic about what you can achieve in a day. [38:18]

  • The early stages of how MaryRuth cultivated awareness about her products. [42:32]

  • Internal matches external: why she chose to focus on developing the best product and customer service she could before investing in marketing. [45:17]

  • How MaryRuth built a financially healthy business with no outside investments. [46:31]

  • Learn about the negative cashflow conversion cycle that MaryRuth Organics uses. [50:44]

  • Some of the biggest mistakes that MaryRuth sees entrepreneurs make. [53:17]

This episode is brought to you by Beeya:

  • If you or anyone you know have been struggling with hormonal imbalances and bad periods, go to https://beeyawellness.com/free to download the free guide to tackling hormonal imbalances and to learn more about Beeya’s seed cycling bundle.

  • Plus, get $10 off your order by using promo code BEHINDHEREMPIRE10.

Follow MaryRuth:

Yasmin Nouri
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